Client: Adcolony + Xbox: Mirrors Edge
Role: Visual Design Lead (concept, art direction, design, animation)
Type: Interactive Mobile Ad
Role: Visual Design Lead (concept, art direction, design, animation)
Type: Interactive Mobile Ad
MAIN OBJECTIVE
Interactive End Card unit that explores the main character Faith with interactive hotspots. Each hotspot contains a snippet about Faith. The unit also has ambient animations as the user engages within the unit so it feels like they are one with the environment in order to mirror Faith.
