Client: PlaceIQ + Lexus
Role: Visual Design Lead (concept, art direction, design)
Type: Interactive Mobile Ad
Role: Visual Design Lead (concept, art direction, design)
Type: Interactive Mobile Ad
Generate awareness and get customers excited about the all-new 2018 lineup, driving them to a local dealership to learn more or make a purchase. I created a gallery where users can toggle between the exterior and interior of the vehicle.
SOLUTION
Each panel features a large hero section above the gallery to add an extra layer of depth to the experience and to let the user know where they are in the gallery. The find a dealer call to action drives the user to the official Lexus dealership locator.
Each panel features a large hero section above the gallery to add an extra layer of depth to the experience and to let the user know where they are in the gallery. The find a dealer call to action drives the user to the official Lexus dealership locator.
