Client: Zeta Global + Finddegreesonline.com
Role: Visual Design Lead (concept, art direction, design)
Type: Custom email design / templates
Role: Visual Design Lead (concept, art direction, design)
Type: Custom email design / templates
MAIN OBJECTIVE
The objective of this email was meant to promote degrees in social work. I wanted to create a friendly, confident, and positive tone as this is very people-oriented career. In order to achieve that look and feel, I went with blue hues to convey trust and orange to convey the friendly aspect, which I also felt was a great color choice to use for the call-to-action button.
The objective of this email was meant to promote degrees in social work. I wanted to create a friendly, confident, and positive tone as this is very people-oriented career. In order to achieve that look and feel, I went with blue hues to convey trust and orange to convey the friendly aspect, which I also felt was a great color choice to use for the call-to-action button.
